Kronans Apotek – rebranding of 292 drugstores

In 2010 several new chains of drugstores showed up in Sweden after the pharmacy monopoly was abolished. One of these was Kronans Droghandel. Focus made several signs for Kronans then, with more to come 2013 and 2014. In 2013 there was a merger between Kronan and MedStop, with additionally 67 sites, and the merger meant a rebranding of all stores. The new logo is a crown and the text ‘Apotek’ (Drugstore in Swedish). Thin LED lit flag signs, and slim LED letters in LpFlex. In all stores we have also installed printed vinyl both in- and outdoors. Kronans Apotek is the third largest pharmacy chain in Sweden, and during November 2013 and February 2014 Focus has provided Kronans Apotek with new signage and vinyl for all of their 292 drugstores.

Kronan Apotek signage

Kronans Apotek vinylKronans Apotek vinyl